I create new non-core business for large organisations
In a world changing so rapidly, organisations that are future ready will be those who can adapt and innovate. That is why my venture building process allows you to quickly develop new business models outside of your core business. Together we launch new brands, target new customer segments, enter new markets and create new revenue streams. We take advantage of new technologies, channels and customer behaviour, while leveraging your assets. My goal is to integrate successful ventures into your group portfolio.
Drive Growth Faster & With Less Risk
From an idea to a commercially feasible business model
Do you want to launch a new product or service? Let me explore and validate if your idea is a suitable investment opportunity. I continuously conduct new experiments according to the lean startup principle to validate promising ideas. By using a data-driven approach, I am able to make evidence-based decisions around whether your ideas should progress or be killed.
Accelerating sustainable business growth
I am not in the game of innovation theatre. After achieving product/market fit, I use growth hacking techniques to quickly achieve results and ensure durable future business growth.
What can you expect when we work together
I detect consumer problems, pinpoint market gaps and find a business model that suits the needs of your future clients.
I find the pain points and key benefits of your proposition with a validation mix of online and offline tools.
I use data-driven marketing techniques to find your target audience and scale your hunt for real customer proof.
I create investment pitch decks, backed by validated value propositions, customer journeys, business cases and visuals.